Thursday, July 28, 2011

Facebook Marketing - Designing Your Next Marketing Campaign, 2nd Ed

Facebook Marketing - Designing Your Next Marketing Campaign, 2nd Ed


From Dorm Room to Boardroom: The Growth of Social Networks
2 Getting Around Facebook: The Basics
3 Establishing a Corporate Presence
4 Extending Facebook into the Interwebs: The Power and Reach of Facebook Connect
5 Facebook Advertising: How and Why You Should Be Using It
6 Extending the Experience with Facebook Apps
7 Addressing Privacy Concerns
8 Developing a Facebook Marketing Strategy
9 Using Facebook to Develop Communities
10 Best in Class
11 Shaking the Crystal Ball: What’s Next for Facebook



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